Motorola Evoke QA4
I was ID Lead on the Evoke QA4 from start to finish. It launched in the spring of 2009. This was based on a Collections concept I had done in 2006 with the roadmap project starting shortly after Collections ended in the fall. The goal was to bring a whole new type of phone to the market -somewhere in between a feature phone and the full smart phones of the era (think Windows mobile). This was meant to offer a touchscreen experience with full HTML web access, widgets which were like early apps, in a slider form factor that gave people a tactile bell keypad.